Anchor text is very important technique in on page optimization. Here you have to create a link of the particular keyword towards your website. So that google will start recognize that particular keyword as a important keyword for your website.
For Example here the keyword "Digital marketing" has been linked to I Turn Home Page. So the site will get importance on this keyword on google.
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| Digital Look |
For Example here the keyword "Digital marketing" has been linked to I Turn Home Page. So the site will get importance on this keyword on google.
